Welcome to Episode 116 of the Ecom Ops Podcast! In this episode, we're joined by Daniel Budai, Founder of Budai Media, an expert in email marketing and eCommerce. Daniel shares his journey from studying geology to becoming a top email marketer and offers valuable insights for eCommerce business owners.
Things Every eCommerce Business Should Know About Marketing
Daniel Budai, CEO of Budai Media, has established himself as a leading expert in eCommerce retention marketing. With a background that spans talking to hundreds of eCommerce business professionals, Daniel has a deep understanding of the common challenges faced by high-growth eCommerce brands. His clients often struggle with customer lifecycle optimization despite having great products and stable website traffic. Daniel’s expertise lies in professionally implementing email, SMS marketing, push notifications, and loyalty programs, helping brands maximize their customer retention and revenue.
As the host of "The Ecom Show" podcast, Daniel has interviewed notable figures like Ezra Firestone and Molly Pittman. His work has been recognized in Wall Street Journal best-selling author Joey Coleman’s book Never Lose an Employee Again.
Budai Media, founded by Daniel Budai in 2018, is a premier retention marketing agency dedicated to helping eCommerce brands build strong relationships with their customers and significantly increase their revenue. The company’s mission is to assist businesses in boosting their sales through expert retention strategies that focus on increasing customer lifetime value.
The No.1 eCom Operations hack
One of my biggest realizations was that just send twice as many email campaigns to make more money. You know, it's nothing very sophisticated.
You Will Learn:
- How to transition from a non-related field to eCommerce.
- The importance and effectiveness of email marketing in driving sales.
- Recommended tools and strategies for email marketing.
- Common challenges in eCommerce and how to overcome them.
- Different attribution models and their importance.
- How to effectively use SMS, push notifications, and WhatsApp for marketing.
- Insights from successful eCommerce podcast episodes.
- Practical advice for eCommerce startups focusing on retention marketing.