Sales Angle: How Sales and Marketing Alignment Increase Revenue by Forty Percent with Mike Wolber, Chief Revenue Officer at Rent Dynamics

In this episode of Hidden in Plain Sight: The Enterprise Revenue Intelligence Podcast, Mike Wolber, Chief Revenue Officer at Rent Dynamics, joins Art Harding to unpack what stands behind the statistic that thirty-eight to forty percent increase in win rates when sales and marketing teams are aligned.

Mike is a professional technology, business process, relationship building, and sales enthusiast, passionate about solving business challenges by connecting customers to the right solution. Before Rent Dynamics, he held several roles at G5 and Nike. Mike is also the host of Modern Multifamily Podcast, where he interviews experts in the multifamily industry.

They cover:

👉 [03:04 - 04:45] What sales and marketing alignment mean

👉 [04:45 - 08:55] Measuring the alignment level between sales and marketing

👉 [08:55 - 11:39] Sales and marketing alignment obstacles

👉 [11:39 - 13:06] How to improve sales and marketing alignment

If you want to learn practical ways to enhance your marketing efforts, boost sales productivity, and increase revenue, tune into this episode of Hidden in Plain Sight: The Enterprise Revenue Intelligence Podcast.

Subscribe here:

👉 Apple:

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And connect with Mike here:

👉 LinkedIn: https://www.linkedin.com/in/mikewolber/

👉 Rent Dynamics Website: https://rentdynamics.com/

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