The Playbook for Successful Brand-Creator Partnerships with Avinash Gandhi
February 9, 2025
S2E18 of IMpulse: The Influencer Marketing Podcast 🎙
In this episode, we welcome Avinash Gandhi, a leading expert in brand-creator partnerships and the mind behind the Creator Logic newsletter.
Through his consulting firm, Partner with Creators, Avi helps brands develop impactful creator strategies. With 15 years in digital media, he’s pioneered creator representation at William Morris Endeavor, worked with Jimmy Kimmel’s Wheelhouse, and led creator partnerships at Patreon.
🔑 Key Topics Covered:
1. Choosing the right niche for creator partnerships
2. How to build successful brand-creator collaborations
3. The Creator Logic growth playbook
4. The most important metrics in creator partnerships
✨ Follow Avinash Gandhi on LinkedIn: https://www.linkedin.com/in/avigandhi/
🚀 Connect with Phyllo on a deeper level: https://beacons.ai/getphyllo
IMpulse: The Influencer Marketing Podcast is handcrafted by our friends over at:
getphyllo.com and
fame.so
Previous guests include Aaron King of R&C PMK, Scott Guthrie of Influencer Marketing Trade Body, and Oliver Lewis of THE FIFTH Group.
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