There is more to being a good leader than being effective.    A good leader needs to actually be good.    Peter Montoya, Owner at Peter Montoya, Inc and author of The Brand Called You, came on the show today to discuss what that actually looks like in practice.    Our conversation covered:   - Why the future doesn’t have to be bleak   - What makes a good leader   - Why there is an epidemic of loneliness in our culture This post includes highlights of our podcast interview with Peter Montoya, Owner at Peter Montoya, Inc and author of The Brand Called You.   For the entire interview, you can listen to The B2B Revenue Executive Experience. If you don’t use Apple Podcasts, we suggest this link.