Inboxes and Algorithms: Uniting Social Media and Email Marketing with Carlos Gil
October 10, 2024
In this episode of Email After Hours, hosts Guy Hanson and Danielle Gallant dive into the intersection of social media and email marketing with guest Carlos Gil, a distinguished expert in digital marketing and Brand Evangelist at GetResponse.
Carlos shares his insights on how these two channels can work together to enhance overall marketing efforts, drawing from his 16 years of experience shaping social media strategies
Are you an email marketing expert with bold opinions on the industry? Come chat with Guy and Danielle on a future episode! Drop a comment, ping us on LinkedIn, or simply fill out this guest form.
Guest at a Glance:
Carlos Gil is a distinguished expert in digital marketing with a deep background in social media. Currently serving as a brand evangelist at Getresponse, Carlos has spent 16 years shaping social media strategies and has recently ventured into the world of email marketing. He is also the author of "The End of Marketing," published in 2019.
Hosts at a Glance:
Danielle Gallant - Senior Email Strategist at Validity with over seven years of experience working with global brands to craft strategies that amplify email performance.
Danielle on LinkedIn
Guy Hanson - Vice President of Customer Engagement at Validity, leading global consulting teams to improve email deliverability, subscriber engagement, and revenue.
Guy on LinkedIn
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Previous guests include: Johanna Morlock Abassi, Assistant Director, Email Marketing at The Bradford Group; Jennifer (Davis) Partin, Director, Retention Marketing at Hickory Farms, LLC; Michael Knapp, Lead Email Designer & Developer at Skipton Building Society; Nicholas Greatex, Chief Marketing Officer at TFG Brands Londonand; Adam Purslow, CEO & Founder at TheLoyaltyCo.; Laura Christensen, Senior Director of Professional Services at Validity, Inc.; Florian Vierke, Sr. Manager, Deliverability Services at Mapp Digital; Marcel Becker, Senior Director Product Management at Yahoo!; Eric Stelle, Email Deliverability Specialist at Mapp Digital; and many others.
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