The B2B Revenue Executive Experience
Episode 326: How to Position Your Company as a Market Leader in M&A with Aron Bohlig
July 23, 2024
So many companies start out with the goal of going public and hitting it big. But, unfortunately, for many of them, a successful exit via a merger or purchase is far more likely. We wondered: What are the best strategies to position your company as the go-to-market leader during an M&A process? To help us with this today, we have Aron Bohlig, Managing Partner at ComCap. Aron is a global digital media executive with vast experience in both startups and multinational corporations. He has achieved significant milestones as an advisor and operational executive across the US, Europe, and Asia. Aron is also the Co-Author of the book “Mastering Technical Sales: The Sales Engineer's Handbook.”
So many companies start out with the goal of going public and hitting it big.

But, unfortunately, for many of them, a successful exit via a merger or purchase is far more likely.

We wondered:

What are the best strategies to position your company as the go-to-market leader during an M&A process?

To help us with this today, we have Aron Bohlig, Managing Partner at ComCap. Aron is a global digital media executive with vast experience in both startups and multinational corporations. He has achieved significant milestones as an advisor and operational executive across the US, Europe, and Asia. Aron is also the Co-Author of the book “Mastering Technical Sales: The Sales Engineer's Handbook.”

Now that you know how to position your company as a market leader during an M&A process, discover the full list of episodes at The B2B Revenue Executive Experience. If you enjoy the show, instructions to rate and review it are found here.

GUEST: Aron Bohlig, Managing Partner at ComCap

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