In this episode of The Future Of, Venessa de Lisle, Senior UX Designer at Fresh Consulting, Matt Schoenholz, Founder of Tandem Vans, and Sujatha Isabelle Moraes, Independent Creative Director & Design Strategist, join Jeff Dance to explore the future and benefits of inclusive design and how to design with more meaning and intent.
In this episode of The Future Of, Venessa de Lisle, Senior UX Designer at Fresh Consulting, Matt Schoenholz, Founder of Tandem Vans, and Sujatha Isabelle Moraes, Independent Creative Director & Design Strategist, join Jeff Dance to explore the future and benefits of inclusive design and how to design with more meaning and intent.
They cover:
- [00:10:50] Inclusive design is a design approach that considers the full range of human diversity. In this case, a designer should consider excluded populations based on criteria like education and literacy, gender, religion, or sexual orientation
- [00:12:35] The inclusive design does not have the intention to design for everyone. The important note is when you have an inclusive lens to your design process, you have to be specific and intentional about finding an excluded person or population outside of that center space to be brought into the product
- [00:14:49] When looking at excluded personas, ask yourself the following questions - Whose voice is missing? Who has the most to lose? Who is excluded from the design decision?
- [00:28:59] Consider bringing an inclusive team into your business to ensure all excluded voices are heard and have a consistent practice of designing inclusively
- [00:33:39] Inclusive design will save valuable time and money for your business in the long run. Also, when you meet an excluded population, you immediately build brand loyalty
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About the Show
“The Future Of” is a podcast by Fresh Consulting & hosted by Jeff Dance, where we discuss and learn about the future of different industries, markets, and technology verticals. Together we’ll chat with leaders and experts in the field and discuss how we can shape the future human experience.