[Greatest Hits] Digitalising eCom Ops and Customer Experience with Björn Radde, T-Systems International

In this episode of the eCom Ops Podcast, Norbert Strappler is joined by Björn Radde, Vice President Digital Experience at T-Systems International. They discuss the importance of digitalisation in eCom growth, how the digital presence and customer experience can grow revenues, and how T-Systems International helps B2B eCom businesses with digital transformation.

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Björn Radde holds more than 20 years of experience in eCommerce and digital marketing experience and has a deep understanding of eCommerce, digital strategy, website management, online marketing, targeting, and data-driven marketing

T-Systems develops vertical, company-specific software solutions for focus industries, including automotive, manufacturing, logistics and transportation, healthcare, and the public sector.

Björn’s no.1 eCom Ops hack

Create a great digital presence of your brand. Björn believes that digital presence not only helps an eCom site to create brand awareness but it helps a great deal in increasing revenues, sales and customer relationships.

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