How A Good Story Can Transform your Organization with Marcello Grande of First Person
In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Marcello Grande, Chief Strategy Officer and Executive Creative Director at First Person. Join them as they examine the role of storytelling in business strategy, gaining a deeper understanding of the target audience, and creating personalized customer journeys.
In this episode of Cutting Edge: Web Content Development, host Jonathan Ames is joined by Marcello Grande.
Marcello is the Chief Strategy Officer and Executive Creative Director at First Person, a “part consultancy, part creative agency” design and storytelling company based in Oakland, California. Marcello is also the part-time Director of Marketing at the San Francisco Whiskey Bourbon & Scotch Society. He further studied Graphic Design at UCLA and Experimental Animation at the California Institute of the Arts in 2001.
Join them as they examine the role of storytelling in business strategy, gaining a deeper understanding of the target audience, and creating personalized customer journeys.