The End of SEO: Inside the Lead Flow Crisis | Greg Boone
November 6, 2025
What if you could transform your business for the AI revolution while maintaining your competitive edge? In this episode of High Octane Leadership, Donald Thompson sits down with Greg Boone, CEO of Walk West, to explore the urgent realities of AI adoption in business leadership. They dive deep into personality-led growth, the evolving nature of content creation, and why waiting until 2026 might be too late for your AI strategy.
Whether you're a C-suite executive concerned about staying relevant or an aspiring leader looking to leverage AI for career growth, this conversation delivers actionable insights on harnessing AI while maintaining the human element. Greg shares powerful perspectives on why leaders must embrace AI not just for survival, but for creating unprecedented opportunities in the modern business landscape.
The End of SEO: Inside the Lead Flow Crisis
In this dynamic episode of High Octane Leadership, host Donald Thompson engages with Greg Boone, AI thought leader and Walk West CEO, in a powerful discussion about the transformative impact of AI on business leadership, personal branding, and the future of work.
What You'll Learn:
- Adapting to the AI Shift: Navigate the changing lead flow, embrace AI-driven efficiency, and act fast in a “faster, cheaper, better” era where waiting to adopt AI is no longer an option.
- Human-Centered Growth: Build personality-led brands where leadership drives reputation, and empower “super individual contributors” to do remarkable work with AI.
- Scalable Visibility: Maximize reach through Walk West’s 4Loop Strategy while creating a content supply chain that multiplies output across channels.
About the Guest
Greg Boone is a tech-savvy CEO and innovation strategist helping organizations turn AI into real business value. As CEO of Walk West, he leads digital transformation for brands seeking to scale smarter and faster. He previously co-led Blue Acorn iCi through a $125M acquisition by Infosys and served as CEO of Cleartelligence. Greg blends deep technical expertise with strategic clarity, advising Fortune 500s through startups on how to lead through disruption, implement AI effectively, and build future-ready cultures. He’s a sought-after speaker known for translating complexity into momentum for a variety of topics, including new approaches to GenAI, technology, and digital innovation.
Resources:
High Octane Leadership is hosted by The Diversity Movement CEO and executive coach Donald Thompson and is a production of Earfluence.