Amidst a constantly shifting landscape defined by economic flux, geopolitical unrest, fleeting product cycles, and fierce talent competition, businesses strive to stay ahead. At the helm, CFOs wield crucial influence, not merely overseeing financial outcomes but actively driving strategic transformations. As guardians of a company's fiscal health, they proactively shape and steer organizations through these dynamic challenges, ensuring resilience and adaptability in the face of change. Aaron Sallade is the Chief Financial Officer at BiggerPockets. He is a seasoned leader with over 15 years of expertise in finance strategy and operations, dedicated to driving value creation. Before joining BiggerPockets, Aaron spearheaded numerous strategic initiatives and pioneered category expansion efforts at Home Advisor. His extensive background includes diverse roles in corporate finance, private equity, and investment banking. Moreover, Aaron is an Army veteran, having served in Bosnia Herzegovina and Afghanistan. Beyond his professional endeavors, he manages a small portfolio of investment properties and cherishes moments with his wife and four kids. In this episode, we discuss: - Understanding operations as a CFO - Prioritizing revenue over cost-cutting for tangible impacts - Identifying, analyzing, and aligning resources for future strategies - Risk mitigation and financial strategies