Small business owners hear it all the time…
“Marketing is an investment, not a cost!”
“You should be spending at least 25% of your time marketing!”
“You need a marketing strategy and a budget!”
Now, this advice might be true… but when you’re a small business owner, it can be infuriating to hear.
Here you are, juggling hiring, fulfillment, support, management, customer service, payroll, accounting, and dozens of other responsibilities…
…and then someone has the nerve to say that you should add marketing to the list!