Joey Coleman, the founder and chief experience composer at Design Symphony, joins us to discuss the difference between customer service and customer experience. He says that customer service is just about helping, while the customer experience (CX) is more than that.
Todd is joined in this episode by Joey Coleman, Founder and Chief Experience Composer at Design Symphony, a customer experience branding firm specializing in creating unique, attention-grabbing customer experiences. His company helps build a remarkable customer experience and figure out ways to deliver that experience consistently.
They discuss the importance of customer experience in improving organizational morale and the bottom line. They explore the difference between customer service and customer experience, changing customer landscape in a B2B environment, employee engagement strategies, millennial expectations from employers, and how technology can create a more seamless interaction with customers.
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