Taras Talimonchuk is Brand and Growth at Claspo, a Shopify pop-up app that uses an agent to decide when a pop-up should not show at all. He explains why revenue per session ends the fight between retention and website teams, why afternoon Meta traffic subscribes more but buys 2.5 times less, and why a discount on every abandoned cart may be solving the wrong problem. He also shares how to order quiz questions and why he distrusts exit intent surveys. Listen to hear how an agent learns from real traffic.