Holistic SEO Strategies: Joe Balestrino on Integrating SEO Into Your Marketing Mix

In this episode of Design Your Life & Business - The Leaders Podcast, host Jevon Wooden is joined by Joe Balestrino, Head of Digital Marketing at 4PointDigital Inc.. Together they discuss how to utilize SEO in order to rank first on Google, as well as how to know which keywords to use some little unknown SEO tips and tricks!

In this episode of Design Your Life & Business - The Leaders Podcast, host Jevon Wooden is joined by Joe Balestrino, Head of Digital Marketing at 4PointDigital Inc. for an exceedingly informative and interesting conversation.

Join them as they:

Delve into how to come up with the best SEO strategy
Discuss how the Google algorithm works when it comes to SEO
Explore the best keywords to come up with when trying to rank on Google
Reveal how Joe accidentally became an SEO expert
And much more!

Joe is a freelance SEO consultant with more than 17 years experience, starting out as a self taught web designer in the mid-nineties. Realizing that a great website alone rarely translates into increased traffic, he set about to become a leader and innovator in Search Engine Optimization. He created Mr-SEO in 2004 and became a leader and recognized expert in the SEO community. He then joined ALM Media as Head of SEO and then took a senior role at yodle, where he headed up the SEO strategy for large franchise clients!

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