Jack Shepherd on Growing an Influencer Agency, Social Data, and AI in Marketing
February 9, 2025
S2E17 of IMpulse: The Influencer Marketing Podcast 🎙
In this episode, we sit down with Jack Shepherd, Co-Founder of The Social Shepherd, a fast-growing agency making waves in the influencer marketing space.
Jack and his team have worked with major brands like Uniqlo and Premier Inn, helping them leverage social media and influencer strategies for maximum impact. He shares his insights on building a successful agency, the power of social data, and the future of influencer marketing.
🔑 Key Topics Covered:
1. Growth strategies for an influencer marketing agency
2. The convergence of marketing disciplines and the rise of short-form video
3. How social data enhances campaign optimization
4. The role of AI and technology in influencer marketing
✨ Follow Jack Shepherd on LinkedIn: https://www.linkedin.com/in/jack-shepherd/
🚀 Connect with Phyllo on a deeper level: https://beacons.ai/getphyllo
IMpulse: The Influencer Marketing Podcast is handcrafted by our friends over at:
getphyllo.com and
fame.so
Previous guests include Aaron King of R&C PMK, Scott Guthrie of Influencer Marketing Trade Body, and Oliver Lewis of THE FIFTH Group.
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