“Dis-loyalty” — Ennismore’s unconventional approach to guest loyalty

Karen Stephens sits down with Carlo Del Mistro in the latest episode of Hotel Moment. Carlo is the Chief Digital Officer at Ennismore, a leading hotel management company in London. Ennismore’s groundbreaking membership program, Dis-loyalty, offers exclusive discounts on hotels and restaurants within their portfolio. Listen in to learn how Ennismore leverages data and technology to personalize guest experiences and capture valuable insights. And, find out why their unique approach to loyalty is attracting frequent travelers and how they are expanding their program to include independent hotels.

Karen Stephens sits down with Carlo Del Mistro in the latest episode of Hotel Moment. Carlo is the Chief Digital Officer at Ennismore, a leading hotel management company in London.

Together, they discuss:

Ennismore’s groundbreaking membership program, Dis-loyalty, which offers exclusive discounts on hotels and restaurants within their portfolio.
The importance of data collection and leveraging technology in Ennismore’s strategy
Building a single customer view to understand guest spending and travel habits.
Ennismore’s openness to partnering with independent hotels that align with their brand and are interested in joining the dis-loyalty program.
And more!

Learn how Carlo and Ennismore leverage data and technology to personalize guest experiences and capture valuable insights. Find out why their unique approach to loyalty is attracting frequent travelers and how they are expanding their program to include independent hotels.

Don't miss this insightful episode on the future of loyalty in the hospitality industry.

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Previous guests incude: Lori Kiel of The Kessler Collection, Patrick Norton of Brittain Resorts & Hotels, Shawn Jereb of Montage International, Caryl Helsel CEOI of Dragonfly Strategists, Jason Pirock of Springboard Hospitality and many more.

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