How ADHD Entrepreneurs Can Consistently Turn Brilliant Ideas into Business Growth
September 15, 2026
In this episode of The B2B Revenue Executive Experience, Cory Cotten-Potter sits down with Steve August, Founder of ADHD Entrepreneur Accelerator, to explore ADHD entrepreneurship, executive function, and the realities of building and scaling a business with an ADHD brain. They discuss why successful founders can struggle with execution, how to build systems around cognitive strengths, the role of AI in productivity and distraction, and how entrepreneurs can move from overwhelming and reactive work toward consistent growth.
ADHD can create a difficult contradiction for entrepreneurs. The same brain that can generate connections, ideas, and intense focus can also make prioritization, execution, and consistency difficult. For founders, those challenges can become more pronounced as a business grows and the work shifts from creating something new to managing systems, people, and processes.
In this episode of The B2B Revenue Executive Experience, Cory Cotten-Potter sits down with Steve August, Founder of ADHD Entrepreneur Accelerator, to explore ADHD entrepreneurship, executive function, and the realities of building and scaling a business with an ADHD brain. They discuss why successful founders can struggle with execution, how to build systems around cognitive strengths, the role of AI in productivity and distraction, and how entrepreneurs can move from overwhelming and reactive work toward consistent growth.
What You’ll Learn:
- Why ADHD founders can experience strong creativity alongside challenges with executive function
- How time blindness, prioritization, and novelty can affect business execution
- Why business systems should be designed around how an entrepreneur's brain actually works
- How to use a clear mission and vision to make prioritization easier
- Why AI can support ADHD performance strategies while also creating new distractions
- How solopreneurs can identify the work that drains them and determine what to delegate
- Why community, coworking, and body doubling can help entrepreneurs overcome overwhelm
Learn more about Steve:
- Steve August, Founder of ADHD Entrepreneur Accelerator (AEX)
- ADHD Entrepreneur Accelerator Podcast: Apple Podcasts, Spotify, YouTube
- ADHD Entrepreneur Accelerator: Instagram, xTiles
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Previous guests include: Eric Shaver, Managing Partner at Kensei Partners, Harry Spaight, Founder of the Selling with Dignity, Jeroen Corthout, Co-Founder at Salesfare
Check out our three most downloaded episodes:
- Episode 189: 5 Things CRM Software Should Help You Do w/ Jeroen Corthout
- Episode 299: How to Break the Used Car Salesperson Stereotype with Harry Spaight
- Episode 301: From Tech Sales to Business Conversation with Eric Shaver
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