Jenny Dempsey, Consumer Experience Manager at Apeel Sciences, joins us to share her thoughts on the importance of listening to customer feedback and how to incorporate it into a company's overall strategy.
In this episode, Todd is joined by Jenny Dempsey, Consumer Experience Manager at Apeel Sciences - a company based in Goleta, California who produce Apeel. Apeel is an edible plant-based coating that prevents fruits and vegetables from drying out and decaying, in turn, reducing food waste. With almost two decades of customer experience, Jenny is the brand's advocate who listens, educates, and builds connections with customers.
Todd and Jenny discuss the importance of listening to customers and how to incorporate their feedback into a company's overall strategy. They provide valuable industry insights into different feedback methods, feedback funnels, customer service automation across different channels, and the trickle-down effect of treating employees right.