The CX Equation
Welcome to The CX Equation
October 23, 2025
The CX Equation brings you unfiltered conversations on enterprise CX. From CRM to loyalty, hosts Chantelle and Mark uncover what’s really working — and what’s not — in customer experience transformation.
Customer experience is complex, but it doesn’t have to be confusing.

The CX Equation dives into the real stories and real results shaping CX transformation in enterprise organisations. Each week, hosts Chantelle and Mark cut through surface-level talk and bring you honest conversations with clients, consultants, and technology leaders. Together, they explore what works, what doesn’t, and what it really takes to deliver loyalty, retention, and growth at scale.

Expect:

No fluff. No hype. Just grounded insights you can trust.

🎧 The CX Equation is your seat at the table for high-stakes decisions, breakthrough strategies, and the human dynamics that define customer experience in the enterprise world.


Resources:

This episode is brought to you by Tap CXM.


The CX Equation is handcrafted by our friends over at: fame.so.