How to Bridge the Gap Between Finance and Business with Soufyan Hamid, Chief of Financial Storytelling Program of The Finance Circle
In this episode of CFO Weekly, Soufyan Hamid, Chief of Financial Storytelling Program of The Finance Circle, joins Megan Weis to explore how modern finance professionals are transforming from back-office functions to strategic business partners through financial storytelling, drawing from his decade of experience in corporate finance where he discovered the critical gap between technical expertise and communication skills.
In this episode of CFO Weekly, Soufyan Hamid, Chief of Financial Storytelling Program of The Finance Circle, joins Megan Weis to explore how modern finance professionals are transforming their roles from back-office functions to strategic business partners through the power of financial storytelling. Soufyan brings extensive experience with over a decade in corporate finance, having worked at PwC, Deloitte, and Proximus, where he discovered firsthand the critical importance of communication skills in finance leadership.
With his deep background in FP&A and passion for bridging the gap between technical expertise and essential soft skills, Soufyan shares how finance teams can leverage storytelling to make their insights actionable, influential, and strategically valuable. Currently serving as Chief of Financial Storytelling Program of The Finance Circle, Soufyan oversees tailored training programs that help finance professionals develop business acumen, communication skills, and leadership capabilities to drive business success.
What You'll Learn:
- Why traditional financial reporting structures fail to engage business stakeholders
- How to filter complex financial data into compelling, actionable messages
- The role of business acumen, communication, and leadership in effective storytelling
- Strategies for measuring the impact of improved financial storytelling
- How AI and automation will enhance the importance of human storytelling skills
- The pathway from technical expertise to strategic business partnering
Learn more about Soufyan: