Scott Jordan, founder of ScottEVest, explains how frustration with carrying gadgets led him to create a clothing brand built around functional pockets and technology-enabled design. After quitting his law career and ordering 3,000 units with no confirmed buyers, he turned to online pre-orders in 2001, becoming one of the earliest clothing brands to sell exclusively through e-commerce. In this conversation, Scott shares lessons from 25 years in business, including why chasing growth can destroy companies, the surprising reality of patents, and how personal customer interactions became the foundation of ScottEVest’s long-term success.