AI-Powered Revenue Strategies with Francois Gouelo of Enso Connect Inc
April 8, 2025
In this episode of The Vacation Rental Show, host Lynell Gordon speaks with Francois Gouelo, CEO and co-founder of Enso Connect Inc, who returns to share insights on AI implementation in vacation rentals following his company's impressive 4x growth over the past year.
This episode is sponsored by Rental Guardian.
In this episode of The Vacation Rental Show, host Lynell Gordon speaks with Francois Gouelo, CEO and co-founder of Enso Connect Inc, who returns to share insights on AI implementation in vacation rentals following his company's impressive 4x growth over the past year.
What you'll learn:
- The evolution of AI from simple translation models to reasoning systems that understand context
- How AI-powered messaging can now differentiate between "WiFi password" and "WiFi not working"
- The strategy behind selling a $650 early check-in on an $800 nightly reservation
- Using sentiment analysis to selectively request reviews only from satisfied guests
- Why AI handles check-in instructions with 90% accuracy but struggles with complaints (27%)
- The "airline upgrade model" of collecting payment intent in advance but confirming later
- How personalized upsell messaging dramatically increases conversion rates
- The shift from property count obsession to revenue diversification strategies
- Why structuring your operational data is the foundation for successful AI implementation
- How digital experiences should automate mundane tasks to enable more personalization
- The future of AI as co-pilots that assist staff rather than replace human connections
Francois brings practical insights on how property managers can immediately begin implementing AI solutions to increase revenue while reducing workload. With Enso Connect now serving 55,000+ properties across 60 countries, his vision for AI-powered hospitality offers a compelling roadmap for property managers looking to thrive in an increasingly competitive market.
If you enjoyed this episode, make sure to:
- Subscribe, rate, and review
- Share this episode
Episode Resources:
👉 Google - https://bit.ly/gp-how-we-grow
👉 Apple - https://apple.co/3lYc2gU
👉 Spotify - https://spoti.fi/3InYanV
👉 bCast - https://bit.ly/hwg-podcast
👉 iheartradio - https://ihr.fm/3Z8qqlg
👉 RSS - https://bit.ly/how-we-grow-rss
The Vacation Rental Show: How We Grow is handcrafted by our friends over at: fame.so
Previous guests include: Jim DeVos of Best Beach Getaways, Stacy Wesson of Cascara Vacation Rentals, Michael Friedman of The Simple Life Hospitality, Steve Caron of Inhabit, John An of TechTape, Jessica Gillingham of Abode Worldwide, Justin Ford of Breezeway, Mahwussh Alam of One Perfect Stay, Lisa Stinnett of Inhabit, and many more.
Check out the three most downloaded episodes:
Previous guests include: Jim DeVos of Best Beach Getaways, Stacy Wesson of Cascara Vacation Rentals, Michael Friedman of The Simple Life Hospitality, Steve Caron of Inhabit, John An of TechTape, Jessica Gillingham of Abode Worldwide, Justin Ford of Breezeway, Mahwussh Alam of One Perfect Stay, Lisa Stinnett of Inhabit, and many more.
Check out the three most downloaded episodes:
- Vacation Rental Stories: Episode 63 - Driving Innovation and Partnership
- Homeowners Become Family with Michael Godfrey, Owner of Michael’s Vacation Rentals
- Life in Maui as a Property Manager with Scott Jordan, Owner of Maui Life Realty
Are you a vacation rental industry leader looking to share your expertise? We're seeking innovative voices to join our conversation about growing and scaling vacation rental businesses.
The Vacation Rental Show: How We Grow reaches thousands of property managers worldwide. We're particularly interested in perspectives on:
- Scaling your vacation rental portfolio
- Optimizing guest experiences
- Revenue management strategies
- Industry trends and market insights