Matt Talks Hospitality
The push and pull of automating hotel operations
November 6, 2025
When Maurits Bots stepped into the Hotel ICT Specialist role at WestCord Hotels, some properties still ran on legacy systems. Others used Mews like the old PMS. He didn’t set out to replace tools, but rather to rebuild how the work gets done. “The fact that somebody has to check every reservation – that time has passed”, Maurits says, as he joins Matt to talk about what it takes to automate the everyday without slowing anyone down.
When Maurits Bots stepped into the Hotel ICT Specialist role at WestCord Hotels, some properties still ran on legacy systems. Others used Mews like the old PMS. He didn’t set out to replace tools, but rather to rebuild how the work gets done. “The fact that somebody has to check every reservation – that time has passed”, Maurits says, as he joins Matt to talk about what it takes to automate the everyday without slowing anyone down.


Maurits Bots is a Hotel ICT Specialist at WestCord Hotels, a portfolio of 15 independent boutique hotels across the Netherlands. With a background spanning front-of-house operations, food and beverage management, and hotel openings, Bots brings a unique operational perspective to technology strategy. He is recognized for spearheading digital transformation initiatives, including the implementation of cloud-based PMS systems, AI-powered chatbots, and automation workflows that enhance both guest and employee experiences.


Learn more about the podcast here: https://hubs.ly/Q0350wrf0


#hoteltech #hospitalitypodcast #mews #hotelmanagementsystem #pms #hotelrevenue


0:00 – Maurits Bots’ hospitality journey

04:50 – The homework before getting new tech

07:45 – Making Mews work like it’s meant to

12:10 – Standardizing automation across hotels

17:00 – What gets automated and what stays manual

22:35 – Automating task flows

26:45 – The role of AI in hotel operations

31:10 – What the future of hotel automation looks like



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