In this episode, we welcome Kristina Nikeenko, Director of Influencer Marketing at Zorka.Agency.
With her unique ability to fuse creativity with strategy, Kristina shares how she leads powerful influencer campaigns, what makes Zorka stand out in a crowded market, and the emerging trends marketers need to watch.
From favorite platforms to myth-busting, Kristina reveals her industry insights while discussing the role of APIs in transforming influencer marketing. Tune in to hear how Zorka is gearing up for the future, working with major gaming brands and exploring new platforms like Twitch.
This episode includes:
- Kristina’s Journey to Zorka.Agency
- How Zorka Creates Impactful Campaigns
- Emerging Trends in Influencer Marketing
- The Future of Influencer Analytics and API Integration
- Holiday and Occasion-based Marketing
- Expanding into Twitch, LinkedIn, and beyond
Don't miss this insightful conversation with one of the industry’s leading voices!
Follow Kristina on LinkedIn: https://www.linkedin.com/in/kristina-nikeenko-33976a18a/
Connect with Phyllo on a deeper level here: https://beacons.ai/getphyllo
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