Big Hitters with Larry Weidel
Go All In or Don't Go At All: The Brutal Truth About Scaling
December 23, 2025
What separates billion-dollar operators from everyone else? In this episode of Big Hitters, host Larry Weidel sits down with Brian Mehmen, founder of Rolling Bones Adventures, to dissect the relentless frequency and execution that built empires from nothing. From the brutal lessons learned working 100-hour weeks in construction to building a financial services powerhouse, Larry breaks down why winning isn't just better than losing; it's the only fuel that compounds exponential growth. You'll discover why small daily wins create the momentum to scale, how to attract world-class talent through authentic leadership, and the non-negotiable mindset that separates those who collapse under pressure from those who thrive in it. If you're committed to your next level, this conversation reveals the exact psychology and strategies that transform seven-figure operators into billion-dollar builders.
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The difference between stagnation and exponential growth isn't talent, it's the willingness to leave comfort behind, embrace calculated discomfort, and understand that winning generates the adrenaline to sustain relentless effort.

In this episode, host Larry Weidel sits down with Brian Mehmen, founder and CEO of Rolling Bones Adventures—the world's leading outdoor adventure booking platform processing 70,000+ applications annually—to explore the psychological, strategic, and spiritual foundations that separate self-made billionaires from those stuck at the million-dollar ceiling.


What You’ll Learn:


Brian Mehmen is Founder and CEO of Rolling Bones Adventures, the world's leading outdoor application and adventure planning service, processing over 70,000 expeditions annually through a network of vetted outfitters and a white-glove concierge service. With a background in financial services and entrepreneurial ventures, Mehmen has built a multi-franchise empire while cultivating deep relationships with high-profile clients across industries. In this episode, he engages in a candid masterclass with mentor Larry Weidel on the psychology of winning, the cost of excellence, and the non-negotiable frequency required to scale from success to significance. His work has helped thousands of accomplished individuals orchestrate transformational adventures while maintaining privacy and discretion—making this conversation essential for elite entrepreneurs seeking to understand the hidden patterns of sustained growth.



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