Matt Talks Hospitality: Real conversations for innovative hoteliers
Fortune's Catherina Gioino on hospitality's love-hate relationship with AI
October 14, 2026
Hospitality is still working out its relationship with AI, embracing it where it saves time and holding back where it touches the guest. Catherina Gioino, a News Editor at Fortune covering AI and technology, brings an outside read on where that technology helps and where it falls short. She joins Matt for a view on where the industry stands and what AI is doing to the way people find, book and experience a hotel.
Hospitality is still working out its relationship with AI, embracing it where it saves time and holding back where it touches the guest. Catherina Gioino, a News Editor at Fortune covering AI and technology, brings an outside read on where that technology helps and where it falls short. She joins Matt for a view on where the industry stands and what AI is doing to the way people find, book and experience a hotel.



Catherina Gioino is a News Editor at Fortune, covering finance, markets, tech, AI and privacy. Before returning to journalism, she worked in community engagement, policy and partnerships for micromobility startups.


Meet Catherina on LinkedIn: https://www.linkedin.com/in/catgioino

Meet Matt Welle on LinkedIn: https://www.linkedin.com/in/matthijswelle

More about Matt Talks Hospitality: https://hubs.ly/Q0350wrf0

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