Million Dollar Mastermind with Larry Weidel
Episode #694 - Every Watt Counts with Uli Schoberer, CEO of Schoberer Rad Meßtechnik
September 12, 2023
This week on the Million Dollar Mastermind podcast, host Larry Weidel is joined by Uli Schoberer, also known as Mr. SRM. Referred to as the 'Father of Cycling Power Meters,' Uli is a famous name in cycling for helping train Lance Armstrong along with triathletes such as Michi Weiss.
This week on the Million Dollar Mastermind podcast, host Larry Weidel is joined by Uli Schoberer, also known as Mr. SRM. Referred to as the 'Father of Cycling Power Meters,' Uli is a famous name in cycling for helping train Lance Armstrong along with triathletes such as Michi Weiss.

Starting with the fundamentals of nutrition and aerodynamics, Uli and Larry navigate the value of every watt - whether it comes from quality equipment, advanced helmets, or ceramic bearings. Drawing from firsthand accounts, they explore the significance of the Power Meter, as recounted by three-time Tour de France winner Greg LeMond. Uli also shares his entrepreneurial journey, from initial collaborations with Chris Carmichael, head coach for the Olympics in Atlanta, to crossing paths with legendary cyclist Lance Armstrong.

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