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https://bit.ly/4ccFhRMIn this episode of the Million Dollar Mastermind podcast, host Larry Weidel is joined by
Roman Sharf, Founder and CEO of
Luxury Bazaar. They discuss how Luxury Bazaar grew by shifting from a B2B to a B2C model during the pandemic, leveraging brand recognition and media to engage customers directly. Roman credits Standard Operating Procedures (SOPs) and robust systems, learned from his military background, for building his business from the ground up. He also emphasizes the importance of authenticity on YouTube, which helped raise the company's profile and boost sales.
In the second part of this episode, Roman discusses how he built his business from a one-man operation to a successful enterprise by implementing Standard Operating Procedures (SOPs), which he learned from his military experience. He also highlighted the value of using robust systems to manage tasks and maintain accountability, hiring salespeople naturally inclined towards sales, and fostering an environment where employees are encouraged to seek advice and contribute to continuous improvement.
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