The journey to compliance with recent privacy acts proves to be one of increasing complexity. Going into effect on January 1, 2020, is the California Consumer Privacy Act (CCPA) that will likely have more repercussions on U.S. businesses than GDPR. To understand the CCPA more clearly, I spoke to Don Litzenberg, the VP of Sales at 2B Advice. Don and his team take a holistic approach to help companies maintain privacy compliance. He talks to us about:   The nuances of the CCPA legislation How to achieve compliance with the CCPA Who’s affected by the CCPA   Read more on the CCPA here.   This blogpost includes highlights of our podcast interview with Don Litzenberg,VP of Sales at 2B Advice.   For the entire interview, you can listen to The B2B Revenue Executive Experience. If you don’t use Apple Podcasts, we suggest this link.