How do you build a revenue strategy for a hotel that melts away every spring? When the temperatures fall in Finland, Maria Mänty, Sales Director at Snowhotel Family, and her team shape memorable stays out of snow, freezing nights and the glow of the Northern Lights. They build extraordinary ice rooms, set up ice sculpture workshops and even snow saunas. Maria joins Matt to talk about what it takes to keep their Arctic SnowHotel & Glass Igloos thriving when what you sell only exists for a few months of the year.


With a background in theatre and tourism, Maria Mänty now leads sales and revenue strategy for Arctic SnowHotel & Glass Igloos in Lapland.


Learn more about the podcast here: https://hubs.ly/Q0350wrf0


#hoteltech #hospitalitypodcast #mews #hotelmanagementsystem #pms #hotelrevenue


0:00 – Life and work in Santa’s Village

03:24 – Finding purpose through theatre and tourism 

05:31 – How to know it’s going to be a good season

07:25 – Carving hotel rooms from ice

11:49 – The tech turnaround with Mews

17:30 – How do snow saunas even work?

20:10 – Building stellar guest experiences