S2E20 of IMpulse: The Influencer Marketing Podcast 🎙 In this episode, we’re joined by Tiffanie Petett, Director of Strategic Partnerships at Influential, where she and her team are redefining influencer marketing through AI and data-driven strategies. With experience working with brands like Walmart, Ford, and DoorDash, Tiffanie shares how AI is transforming influencer discovery, campaign optimization, and brand safety. She also reflects on her teaching experiences in influencer marketing and what’s next for the industry. 🔑 Key Topics Covered: 1. How AI is revolutionizing influencer marketing 2. Ensuring brand safety in influencer partnerships 3. What makes the perfect brand-creator collaboration 4. Tiffanie’s teaching experiences in influencer marketing 5. The future of Influential and influencer marketing evolution ✨ Follow Tiffanie Petett on LinkedIn: https://www.linkedin.com/in/tiffaniepetett/ 🚀 Connect with Phyllo on a deeper level: https://beacons.ai/getphyllo