Million Dollar Mastermind with Larry Weidel
Part 3 - From A Salesman At Yellow Pages To A Digital Marketing Business
July 17, 2024
In this rerun episode of the greatest hits of the Million Dollar Mastermind podcast, host Larry Weidel is joined by John Vuong, Owner of Local SEO Search. They explore John's journey from starting Local SEO Search with no prior SEO knowledge to becoming a leading firm in Canada through word-of-mouth referrals and consistent results. John highlights the importance of understanding and retaining ideal clients, building effective systems, and continuous process improvement for sustained growth. Additionally, he shares his personal story of overcoming challenges, born to Vietnamese immigrants in Canada, as well as his transition from traditional advertising sales to founding an SEO company.
In this rerun episode of the greatest hits of the Million Dollar Mastermind podcast, host Larry Weidel is joined by John Vuong, Owner of Local SEO Search. They explore John's journey from starting Local SEO Search with no prior SEO knowledge to becoming a leading firm in Canada through word-of-mouth referrals and consistent results. John highlights the importance of understanding and retaining ideal clients, building effective systems, and continuous process improvement for sustained growth. Additionally, he shares his personal story of overcoming challenges, born to Vietnamese immigrants in Canada, as well as his transition from traditional advertising sales to founding an SEO company.

In the final part of this episode, John shared his journey from traditional advertising sales to founding an SEO company, driven by a key shift in consumer behavior towards digital platforms. His experience at Yellow Pages highlighted the decline of traditional media and the rising demand for digital expertise. Initially facing challenges with client fit and team building, he evolved his business model to focus on recurring revenue and client retention.

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