Sales performance directly impacts a company's revenue and success. To achieve and maintain optimal sales performance, it is essential to invest in competency training and regularly measure sales performance. So, we're wondering... How do we develop and measure what good looks like in sales? To shed light on this important topic, we are joined by Kate Lewis, CEO and Co-Founder of e4enable. With over 25 years of experience in sales leadership and transformation, Kate is passionate about defining, developing, and measuring what good looks like across sales organizations. Besides e4enable, she is also a Founding Member of the Revenue Collective.