Why Anyone Can Call Themselves an Event Producer (And Why That’s a Problem) with Aaron Kaufman
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In this candid episode of Production Value Matters, host Matthew Byrne is joined by Aaron Kaufman, President of Fifth Element Group. They discuss the current state of the events industry, challenges to professionalization, and the necessary steps to transform events from a vocation into a legitimate industry with standards, ethics, and business credibility.
In this candid episode of Production Value Matters, host Matthew Byrne sits down with Aaron Kaufman, President of Fifth Element Group, for a frank and unfiltered conversation about the events industry.
Join them as they discuss:
- Why events is still considered a vocation rather than a true industry
- The lack of industry standards, ethics, and governing bodies
- Challenges of operating a professional events business in a fragmented market
- The need for industry contraction and consolidation
- The future of mergers, acquisitions and industry maturation
Aaron Kaufman brings over 21 years of experience as the founder of Fifth Element Group, offering his perspective on what needs to change for events to be taken seriously as a business sector. With his reputation as an industry disruptor, Aaron advocates for higher standards, ethical business practices, and a more mature approach to running events companies.