Building the Missing Layer Between Primary Care and IVF with Alice Crisci, CEO of Ovum Health
August 4, 2026
Most people believe fertility care begins after months or even years of trying to conceive. What if the future of fertility care isn't better IVF, but earlier intervention? In this conversation, I sit down with Alice Crisci, founder and CEO of Ovum Health, whose own breast cancer diagnosis became the catalyst for changing fertility care in America.
After advocating for fertility preservation legislation, building one of the first fertility education platforms, and launching Ovum Health, Alice has dedicated her career to helping people optimize their health before fertility treatment becomes the only option. We explore why lifestyle medicine belongs at the center of reproductive care, why prevention is often overlooked, and what it really takes to build a healthcare company that prioritizes both ethics and access.
Most people believe fertility care begins after months or even years of trying to conceive. What if the future of fertility care isn't better IVF, but earlier intervention? In this conversation, I sit down with Alice Crisci, founder and CEO of Ovum Health, whose own breast cancer diagnosis became the catalyst for changing fertility care in America.
After advocating for fertility preservation legislation, building one of the first fertility education platforms, and launching Ovum Health, Alice has dedicated her career to helping people optimize their health before fertility treatment becomes the only option. We explore why lifestyle medicine belongs at the center of reproductive care, why prevention is often overlooked, and what it really takes to build a healthcare company that prioritizes both ethics and access.
In this conversation, you'll learn:
- Why fertility optimization should begin long before IVF becomes necessary.
- How prevention and lifestyle medicine can improve pregnancy outcomes while reducing healthcare costs.
- The realities of building a venture-backed healthcare startup—including resilience, governance, fundraising, and learning through failure.
Connect with Guest
Website: ovumhealth.com
Instagram: instagram.com/fertility.answers
LinkedIn: linkedin.com/company/ovumhealth
LinkedIn: linkedin.com/in/alicecrisci
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