Service-Driven Incentives: Transforming Corporate Events with Tom Edelen of Thrivent
In this episode of Production Value Matters, host Matthew Byrne interviews Tom Edelen, Senior Event Planner at Thrivent. Tom shares his unique journey from youth ministry to corporate event planning and discusses Thrivent's innovative approach to incentive programs that prioritize service and generosity.
In this episode of Production Value Matters, recorded on location at the Conrad in Punta de Mita for GDP connections, host Matthew Byrne is joined by Tom Edelen, Senior Event Planner at Thrivent.
Join them as they discuss:
- Tom's unconventional career path from youth ministry to event planning
- Thrivent's mission and its impact on event planning
- The unique "service as incentive" program partnering with Habitat for Humanity
- Challenges and strategies in planning international events
- The evolution of corporate social responsibility in events
- Tom's personal approach to event planning, influenced by his background
Tom Edelen brings a fresh perspective to corporate event planning, drawing from his diverse background in youth ministry, education, and his personal passion for generosity. He shares insights on Thrivent's innovative approach to incentive programs, which flips the traditional model by focusing on service first, followed by a brief luxury experience.
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