Dear Melissa - Answering Questions About Product Management Outside of SaaS
May 18, 2022
In this Dear Melissa segment, Melissa answers subscribers’ questions about product management in software vs hardware, SaaS vs e-commerce, and within the governmental sector. She covers the differences in product strategy, things all of these product jobs will have in common, how to figure out which tools apply to your industry and product type, and how to measure impact over time for products where results could take years to come by.
Q: Do you see a difference in the strategic and tactical delivery of customer value between a digital product and a physical product created through discrete manufacturing processes? Are there any major pitfalls that I should be aware of as I work with the product roadmap and product lifecycle management of a non-SaaS product? [2:01]
Q: What are some key differences in SaaS product management teams versus product management teams inside of retailers? What advice would you give for someone in the new role who is also becoming a VP or an executive for the first time? [9:02]
Q: How do you find good metrics when the effects of an improved road maintenance program might not show or pay off until years or decades later? How do we handle these kinds of outcomes when trying to measure the impact of our products? [12:12]
Resources
Melissa Perri on LinkedIn | Twitter
MelissaPerri.com
In this Dear Melissa segment, Melissa answers subscribers’ questions about product management in software vs hardware, SaaS vs e-commerce, and within the governmental sector. She covers the differences in product strategy, things all of these product jobs will have in common, how to figure out which tools apply to your industry and product type, and how to measure impact over time for products where results could take years to come by.
Q: Do you see a difference in the strategic and tactical delivery of customer value between a digital product and a physical product created through discrete manufacturing processes? Are there any major pitfalls that I should be aware of as I work with the product roadmap and product lifecycle management of a non-SaaS product? [2:01]
Q: What are some key differences in SaaS product management teams versus product management teams inside of retailers? What advice would you give for someone in the new role who is also becoming a VP or an executive for the first time? [9:02]
Q: How do you find good metrics when the effects of an improved road maintenance program might not show or pay off until years or decades later? How do we handle these kinds of outcomes when trying to measure the impact of our products? [12:12]
Resources
Melissa Perri on LinkedIn | Twitter
MelissaPerri.com
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Previous guests include: Shruti Patel of US Bank, Steve Wilson of Contrast Security, Bethany Lyons of KAWA Analytics, Tanya Johnson Chief Product Officer at Auror, Tom Eisenmann of Harvard Business School, Stephanie Leue of Doodle, Jason Fried of 37signals, Hubert Palan of Productboard, Blake Samic of Stripe and Uber, Quincy Hunte of Amazon Web Services
Check out our Top 3 episodes:
Check out our Top 3 episodes:
- Episode 177: The Evolution of User Research: A Conversation with Steve Portigal, Author of Interviewing Users
- Tackling Product Research with C. Todd Lombardo
- Episode 128: Scaling Product Operations with Blake Samic, Former Global Head of Product Operations at Stripe and Uber
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