In this episode of Getting to Aha!, host Darshan Mehta talks with Heather Eason, Founder and CEO of Select Power Systems, about turning life’s toughest challenges into catalysts for growth. From teen motherhood to leading a multi-million-dollar engineering firm, Heather shares how rejection became her rocket fuel, the power of emotional resilience, and why defining success on your own terms is key. It’s an inspiring conversation on perseverance, intuition, and building both a business and a life with purpose.

Heather Eason is the Founder, President, and CEO of Select Power Systems, an engineering and construction firm advancing grid modernization and renewable energy. With over 20 years of experience spanning electric utilities, renewables, and Gen2 renewable diesel, she’s also a published author, board member, and advocate for women in STEM. A results-driven leader and former Fortune 100 executive, Heather holds degrees in electrical engineering and business administration, and champions the belief that everyone has the power to make a difference.

KEY TAKEAWAYS
👉 Calendar Blocking for Non-Negotiable Priorities – Heather Eason shares how treating personal commitments with the same discipline as client meetings transforms work-life integration. For marketing leaders and entrepreneurs, the takeaway is to protect personal priorities through proactive scheduling. By visibly defending family and downtime on your calendar, you model healthy boundaries, enhance focus, and build a culture that values sustainable productivity over burnout.
👉 Reframing Failure as a Gift to Build Intuition – Heather reframes failure as a learning accelerator rather than a personal flaw. For CMOs and founders, this mindset turns every setback into data for better decision-making. By analysing missteps and applying lessons forward, leaders sharpen pattern recognition, strengthen intuition, and convert failure into a competitive advantage that drives smarter, faster business growth.
👉 Trusting Your Gut in Hiring and High-Stakes Decisions – Heather emphasises that intuition is a measurable leadership asset. For marketing executives and entrepreneurs, the lesson is to treat hesitation as an insight, not an inconvenience. When data and instinct conflict, listen to your inner signal; it often flags misalignment before logic catches up. Cultivating this intuitive awareness prevents toxic hires and costly missteps.
👉 The Two-Day Pity Party Rule for Emotional Resilience – Heather introduces a structured approach to emotional recovery: feel disappointment fully for two days, then pivot to action. For business leaders under pressure, this framework ensures emotional processing without paralysis. It balances realism with discipline, helping teams rebound faster, sustain morale, and build long-term resilience without relying on external motivation.
👉 Defining Success on Your Own Terms – Heather challenges conventional growth metrics, urging leaders to define wealth as freedom, not scale. For CMOs and entrepreneurs, the key takeaway is to align business expansion with personal values. By prioritising autonomy, family integration, and sustainable pace over external benchmarks, leaders create businesses that serve their lives, not consume them.
👉 Emotional Regulation Through Experience Prevents Crisis Decisions – Heather demonstrates how repeated exposure to challenges strengthens emotional control during crises. For marketing leaders and founders, this means cultivating calm through accumulated experience. When emotions stay within a healthy range, clarity replaces chaos, enabling better decision-making in high-pressure moments and reducing the costly fallout of reaction-driven choices.

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And connect with the host and guests here:
Darshan Mehta on LinkedIn - https://www.linkedin.com/in/darshan--mehta
iResearch Website - https://iresearch.com
Heather Eason on LinkedIn - https://www.linkedin.com/in/heather-eason/  

Select Power Systems Website - https://www.selectpowersystems.com/