The hardest part of scaling a health brand isn't the product. It's building trust in a category where trust has to be earned over time. RECLAIM is where founders building in high-stakes health categories share what it actually took to grow—the unit economics, the trust gaps, the platform fights, and the parts of themselves they had to let go of to reach the next stage. Hosted by Destinee Berman—who's spent 10+ years helping trust-based brands scale—each episode unpacks two pillars: Scaling Trust (how to prove it works to a skeptical audience) and The Path to Profitability (how to solve the acquisition puzzle when both costs and complexity are rising). We interview the founders scaling what others call 'niche' - and building what health should have been all along. Strategic insights powered by Future Digital.