The Pivot Series, Part 4: Dear Melissa
July 13, 2022
In this Dear Melissa segment, Melissa wraps up our four-part series on pivots by answering some of our listener’s questions on the topic. She talks about pivots as “strategy theater,” how to know when to stay on track versus when to pivot, having back-up pivot strategies in case the first idea doesn’t pan out, and communicating strategies amongst other product teams.
Q: How often is a product strategy pivot one of the main players in a strategy theater performance? [4:22]
Q: What are the best indicators that perseverance will not solve your lack of product-market fit problem? [8:07]
Q: Do you line up your next pivots in case this one takes, hoping to find strategies that work? [11:22]
Q: How do you go about effectively communicating your strategy to a wider organization for product teams? [14:25]
Resources
Melissa Perri on LinkedIn | Twitter
MelissaPerri.com
In this Dear Melissa segment, Melissa wraps up our four-part series on pivots by answering some of our listener’s questions on the topic. She talks about pivots as “strategy theater,” how to know when to stay on track versus when to pivot, having back-up pivot strategies in case the first idea doesn’t pan out, and communicating strategies amongst other product teams.
Q: How often is a product strategy pivot one of the main players in a strategy theater performance? [4:22]
Q: What are the best indicators that perseverance will not solve your lack of product-market fit problem? [8:07]
Q: Do you line up your next pivots in case this one takes, hoping to find strategies that work? [11:22]
Q: How do you go about effectively communicating your strategy to a wider organization for product teams? [14:25]
Resources
Melissa Perri on LinkedIn | Twitter
MelissaPerri.com
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Previous guests include: Shruti Patel of US Bank, Steve Wilson of Contrast Security, Bethany Lyons of KAWA Analytics, Tanya Johnson Chief Product Officer at Auror, Tom Eisenmann of Harvard Business School, Stephanie Leue of Doodle, Jason Fried of 37signals, Hubert Palan of Productboard, Blake Samic of Stripe and Uber, Quincy Hunte of Amazon Web Services
Check out our Top 3 episodes:
Check out our Top 3 episodes:
- Episode 177: The Evolution of User Research: A Conversation with Steve Portigal, Author of Interviewing Users
- Tackling Product Research with C. Todd Lombardo
- Episode 128: Scaling Product Operations with Blake Samic, Former Global Head of Product Operations at Stripe and Uber
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