Dear Melissa - Answering Questions About Market Research Skills, Reactive Product Management, and Career Next Steps
February 9, 2022
In this Dear Melissa segment, Melissa answers subscribers’ questions about learning how to do market research to move up in your career as a product manager, creating products in highly commoditized B2B enterprise markets, and what you should look for in a company when moving from an early-stage startup to an established organization.
Q: Do you have any advice on how to improve market research skills? [2:05]
Q: How do you escape the trap of a reactive product mindset in a highly commoditized enterprise market? [5:17]
Q: What should I look for in a larger company to find a place where my early stage experience is an asset and not a liability? Any other advice on making the transition from early to growth stage companies? [10:18]
Resources
Melissa Perri on LinkedIn | Twitter
MelissaPerri.com
In this Dear Melissa segment, Melissa answers subscribers’ questions about learning how to do market research to move up in your career as a product manager, creating products in highly commoditized B2B enterprise markets, and what you should look for in a company when moving from an early-stage startup to an established organization.
Q: Do you have any advice on how to improve market research skills? [2:05]
Q: How do you escape the trap of a reactive product mindset in a highly commoditized enterprise market? [5:17]
Q: What should I look for in a larger company to find a place where my early stage experience is an asset and not a liability? Any other advice on making the transition from early to growth stage companies? [10:18]
Resources
Melissa Perri on LinkedIn | Twitter
MelissaPerri.com
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Previous guests include: Shruti Patel of US Bank, Steve Wilson of Contrast Security, Bethany Lyons of KAWA Analytics, Tanya Johnson Chief Product Officer at Auror, Tom Eisenmann of Harvard Business School, Stephanie Leue of Doodle, Jason Fried of 37signals, Hubert Palan of Productboard, Blake Samic of Stripe and Uber, Quincy Hunte of Amazon Web Services
Check out our Top 3 episodes:
Check out our Top 3 episodes:
- Episode 177: The Evolution of User Research: A Conversation with Steve Portigal, Author of Interviewing Users
- Tackling Product Research with C. Todd Lombardo
- Episode 128: Scaling Product Operations with Blake Samic, Former Global Head of Product Operations at Stripe and Uber
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