The Curiosity Current: A Market Research Podcast
The signal in the noise: how researchers can futureproof their own careers with Mina McBride
September 15, 2026
Turning research insights into action requires more than delivering good data. In this episode of The Curiosity Current, strategic foresight practitioner Mina McBride explores how researchers can build credibility, understand the political and emotional realities of their clients, and prepare stakeholders to act on uncomfortable insights. She also shares how foresight can help researchers distinguish meaningful signals from noise, take calculated career risks and stay focused on the work that matters most.
In this episode of The Curiosity Current, Stephanie Vance and Molly Strawn-Carreño sit down with strategic foresight practitioner Mina McBride to explore why valuable research often fails to translate into action. Mina explains how researchers can build credibility, understand their clients’ realities, and recognize resistance as a potential signal rather than a setback.

From taking calculated career risks to using small experiments and staying curious, Mina shares practical ways to create impact while continuing to grow in an evolving research industry. Ultimately, she encourages researchers to ask themselves a simple question: do you still love the work?

What You’ll Learn:
About the Guest:
Mina McBride is a strategic foresight practitioner, consultant, speaker, and facilitator who specializes in helping organizations and individuals bridge the critical gap between insight and action. With expertise in foresight methodology and organizational decision-making, Mina has worked extensively with leaders to translate complex signals and research findings into practical, implementable strategies. Her work has helped countless organizations and professionals move beyond analysis paralysis to make decisive, forward-thinking decisions that create real business value.

Episode Resources:

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