Lessons on Elevating Internal Events with Jacob Zucker, Event & Marketing Director at Morgan Stanley
In this episode of Production Value Matters, host Matthew Byrne interviews Jacob Zucker, Event & Marketing Director at Morgan Stanley. Jacob shares his journey in event management, insights on crafting impactful internal events, and strategies for enhancing orientation experiences for interns and new hires.
In this episode of Production Value Matters, host Matthew Byrne is joined by Jacob Zucker, Director of Event Marketing at Morgan Stanley.
Join them as they discuss:
- Jacob's journey from college event planning to corporate event management
- The unique challenges and strategies of internal corporate events
- Planning and executing Morgan Stanley's summer internship programme kickoff
- Aligning events with talent acquisition and retention goals
- Enhancing engagement throughout internship periods
- Measuring the impact and effectiveness of orientation events
- Common pitfalls in planning internal corporate events and how to avoid them
- Advice for organizations looking to enhance their internal orientation events
Jacob Zucker brings over a decade of experience in event management, offering valuable insights into creating memorable experiences for interns and new hires in the corporate world. He shares his expertise on balancing stakeholder expectations, leveraging technology, and creating impactful events within budget constraints.
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