Growth Diaries by Zenoti
The power couple behind India’s Bubbles and Old School Rituals
October 7, 2025
Creating a lasting beauty and wellness brand requires more than just technical expertise. It demands vision, resilience, and an unwavering commitment to excellence. The story of Bubbles Hair & Beauty and Old School Rituals, founded by Smita Vallurupalli & Shashank Kancharla, exemplifies how maintaining these principles can transform a single salon into a thriving beauty empire. In this episode of Growth Diaries, Smita and Shashank join host Sudheer Koneru to share their journey from launching a single luxury salon to building a multi-location beauty empire and natural skincare brand rooted in traditional Indian beauty practices.
Creating a lasting beauty and wellness brand requires more than just technical expertise. It demands vision, resilience, and an unwavering commitment to excellence. The story of Bubbles Hair & Beauty and Old School Rituals, founded by Smita Vallurupalli & Shashank Kancharla, exemplifies how maintaining these principles can transform a single salon into a thriving beauty empire.


In this episode of Growth Diaries, Smita and Shashank join host Sudheer Koneru to share their journey from launching a single luxury salon to building a multi-location beauty empire and natural skincare brand rooted in traditional Indian beauty practices.


What You’ll Learn:

Smita Vallurupalli & Shashank Kancharla are the entrepreneurial duo behind Bubbles Hair & Beauty and Old School Rituals, pioneers in India's luxury beauty and wellness industry. With over two decades of experience, they transformed the salon landscape by establishing Bubbles Hair & Beauty, a premium beauty destination known for its large-format stores and exceptional customer service. Smitha, with her creative vision and business acumen inherited from three generations of entrepreneurs, leads brand development and innovation, while Shashank brings his expertise in systems and operations to drive scalable growth. Their journey from a single salon to multiple locations across Andhra Pradesh and Telangana, coupled with the launch of their natural skincare brand Old School Rituals, showcases their commitment to bridging traditional beauty practices with modern luxury experiences.


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