Growth Diaries by Zenoti
Why Matt Maroone left music for the skincare industry
May 20, 2025
In an industry often driven by quick wins and trendy treatments, Silver Mirror Facial Bar exemplifies the value of a long-term approach. The result? From a single location in New York, it has grown to a successful multi-market business. What's their secret? In this episode of the Growth Diaries podcast, host Sudheer Koneru is joined by Matt Maroone, Co-founder and CEO of Silver Mirror Facial Bar, to explore the company's successful facial bar concept that's revolutionizing skincare services.
In an industry often driven by quick wins and trendy treatments, Silver Mirror Facial Bar exemplifies the value of a long-term approach. The result? From a single location in New York, it has grown to a successful multi-market business. What's their secret? In this episode of the Growth Diaries podcast, host Sudheer Koneru is joined by Matt Maroone, Co-founder and CEO of Silver Mirror Facial Bar, to explore the company's successful facial bar concept that's revolutionizing skincare services.


What You’ll Learn:


Matt is the Co-founder and CEO of Silver Mirror Facial Bar, a pioneering facial services company revolutionizing the skincare industry. With an unconventional background transitioning from the music industry and armed with a Wharton MBA, Matt identified an opportunity to make high-quality facials more accessible, efficient, and results-driven. Since launching in 2015, he has grown Silver Mirror from a single New York location to ten stores across multiple markets, introducing innovative concepts like AI-powered skin analysis and a successful membership model.


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