Welcome to Scale Sessions: straight-talking, unfiltered chats with growth leaders. We bring real-world insights from female revenue leaders on the front lines. Our guests are hands-on change-markers navigating the daily challenges of scaling businesses. Whether you're a CRO, VP of Sales, or a marketing leader, Scale Sessions delivers candid, no-nonsense advice to help you boost revenue and overcome growth roadblocks. Get ready for practical takeaways you can implement immediately for real impact. Let’s start scaling In this episode, hosts Tom Lavery and Nicola Anderson sit down with Florence Broderick, CRO of General Index, to discuss her career journey from marketing to Chief Revenue Officer. Florence dives into her transition to revenue leadership while sharing insights on growth challenges, the importance of sales-marketing alignment, and understanding customer needs. With gems of wisdom on mentorship, professional growth, and the value of supportive leadership, Florence is one to watch.

Your go-to resource for practical revenue growth strategies. Listen as successful revenue leaders share their proven approaches, lessons learned, and step-by-step guidance for scaling your business—no fluff, just results.